Welcome to Switched On!
There’s no doubt that Voice over IP (VoIP) or simply delivering voice services over IP networks has now gone way past the early adopter stage in this country.
Most early adopters have looked to VoIP phone systems as a means to achieving low cost calls. But contrary to popular belief, the potential direct cost savings that can be made by switching to a VoIP phone system is not the only reason that SMEs and enterprises should take the plunge and replace their old PABX or key system.
In fact, installing a VoIP phone system can result in an organisation experiencing a wide range of productivity gains. For example, mobile and remote users can effectively take their extension with them by using a "softphone" client application or a mobile device that supports SIP (Session Initiation Protocol), ensuring that they are contactable and fully effective wherever they happen to be.
Most VoIP phone systems include a desktop client application that offers a wealth of features to enhance staff productivity. Call control features are standard (initiate and answer calls, send a call to voicemail, retrieve a call from voicemail etc) and presence capabilities are now common (i.e. the ability to see staff are in/out, at lunch, in a meeting or on the phone). Many clients also support text messaging (great to letting someone know that you have an important call for them). The desktop client typically doubles as a softphone, allowing mobile and remote users to take these features on the road.
These sorts of features are particularly powerful for organisations with multiple offices. A single receptionist can comfortably handle a high volume of calls spanning multiple offices by making use of a combination of features such as presence capabilities, text messaging and voicemail. Also of note is that the desktop client interface is often used in place of a dedicated reception console, making it easy for other staff to man reception when required without specialist training.
Progressively, the market is realising the underlying power and flexibility that VoIP phone systems represent and finding new ways to leverage it. One of the biggest new trends is the integration of WiFi access, with single mode (WiFi only) and dual mode (mobile and WiFi) handsets emerging rapidly. Dual-mode handsets are likely to replace desktop handsets in many instances, saving money and enhancing productivity.
VoIP is driving a revolution in voice communications that will progressively deliver a completely seamless voice experience for the end user.
VoIP uptake in Australia is constantly on the rise and the numbers tell the story. Recent research conducted by IDC found that IP phone and IP PBX sales revenue here would grow at a compound annual growth rate of 14.49 percent to reach $606.76 million by 2010.
In addition, the total market revenue generated from Australian VoIP services, including managed/hosted VoIP and IP Centrex will increase to $462.12 million in 2010 at a compounded annual growth rate of 39 percent, IDC says.
There are many benefits in switching to VoIP. Speak to your Telarus representative for more information. In the meantime, enjoy the newsletter!
Jules Rumsey
Managing director
Telarus